Let’s talk about scaling your business as a busy mom. When you can’t take on any more work in your business, but you’re ready to scale—what should you work on? In this guided self-coaching style episode, I’m breaking down the three questions you should ask yourself to determine exactly what you should be working on in order to scale your business.
Called to Both is brought to you by Joy Michelle, mom of two and multi-passionate entrepreneur who’s on a mission to help others find balance between the worlds of motherhood and business. Called to Both is the podcast for women who have big business ambitions and also want to be intentional and present moms. At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart You can be Called to Both.
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If you’d rather watch this episode, you can view it here on our YouTube channel!
Today’s episode is brought to you by my PitchPower email template pack, you’ll find 10 email pitches to get you the visibility and collaborations you want in your biz. This email template pack includes emails for reaching out cold and a template for turning free product or affiliate collaboration offers into paid deals.
Scaling Your Business as a Busy Mom With Limited Work Hours
When your working hours are very limited, yet you want to grow your revenue and scale your business, it helps tremendously to ask yourself the following three questions!
What is already working?
As a business owner, you’ve likely already built a framework for your business. Take a look at what is working well and keep building on that. What platforms are you using? What content are you creating?
Sometimes we assume that the thing that’s holding us back from scaling is something that is totally new and original, but almost always, that isn’t the case.
What am I naturally good at?
The second consideration involves what you’re naturally good at because when you’re good at something, you tend to do it faster and enjoy doing it. If you’re not sure, I encourage you to ask the people around you what they see as your strengths.
What makes me money already?
Lastly, you need to consider the money and cashflow of your business. Look at the money you made, where it came from, and where you spent money. Compare your number one revenue driver in your business and where you’re spending the most time in your business—you can do this through a time study. Many times, there is a discrepancy in where you’re spending your time and where your money is coming from.
Additionally, you can look at your referral/lead sources to determine what marketing efforts are worth it for you! Assign values and tasks to working on your business, rather than in it.
Until you answer the three questions from today’s episode, you may feel like you’re spinning your wheels or unsure if what you’re doing is really counting. So take these three questions and use them as journal prompts this week!
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
Check Out the Diversified Revenue Series:
Episode 74: Growing Beyond Services: Building Diverse Revenue Streams
Episode 75: Affiliate Marketing for Content Creators
Episode 76: 3 Ways to Know If Your New Offer Will Sell Before You Create It
Episode 77: How a YouTube Channel Can Help Diversify Your Business Revenue
Episode 78: Stepping into the Digital Product World: Getting Started
Mentioned in this Episode:
Connect with Joy:
Instagram: instagram.com/joyymichelle
Youtube: youtube.com/channel/UC-Ou6jRKxcjMrVMxWxLO_fQ
Facebook: facebook.com/joymichellephotography
Coach with Joy: joymichelle.co/coaching
If you decide to use any of the links above and buy through them, I’ll receive a small commission back. All of those affiliate income commissions really add up over time and help generate revenue to help support this podcast.
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